Since 1997, First Alliance has been working side by side with a global clientele of wealthy individuals, families and entrepreneurs, adressing their complex wealth planning needs and building long-term partnerships.

In parallel, First Alliance has been exploring compelling investment cases on an opportunistic and value driven basis. With strategic yet conservative private equity investments, we foster promising business ideas and the people behind them.


First Alliance and Capital Invest Ltd is an independent private finance and investment company. With our private equity and structured finance activities, we discover compelling finance and investment opportunities in smaller, non listed companies, helping them to finance their business expansion and new ventures.  



First Alliance Trust & Advisory Ltd is an independent wealth planning and trust specialist based in Zurich. We believe in the benefits of a sophisticated and independently owned advisory boutique with a stable equity ownership and a sound financial footing. 



First Alliance (Hong Kong) Limited is incorporated in Hong Kong and registered under the Hong Kong Trustee Ordinance and the Hong Kong Companies Ordinance. It operates as a fully licensed trust service provider, serving clients throughout the Asian Pacific Region as well as international investors from all over the globe.